EYE SHADOW & PALETTES
With an extensive selection of eye shadow colours, hues and textures available at Bobbi Brown, your eye shadow possibilities are endless. If you’re looking for bright and bold colours, neutral tones to create your everyday look, or something in between, Bobbi Brown offers the eye shadow palettes, creams, shadow sticks and single eye shadow shades to help you bring your vision come to life. At Bobbi Brown, our diverse selection of shades have been created to suit all eye shapes and colours.
Our eye shadow primers will ensure your eye makeup lasts all day long while preventing creasing in your eyelids, so you don’t have to worry about frequent touch-ups throughout the day.
Create the perfect look with our wide range of eye shadow brushes. Shop our kits and sets, featuring a variety of eye shadow palettes, as well as lip and face palettes - everything you need to create a full look that works day or night. Complete your makeup look with mascara and eyeliner, available at Bobbi Brown.
When putting on eye shadow, start by selecting colours that complement your look. Using an eye shadow kit or palette gives you a selection of shades to choose from. Once you select your colours, begin brushing the first shade over your entire lid. Then, take your eye shadow brush and work another shade across the crease of your lid. The order you apply your colours will depend on the final look you want to achieve. Bobbi Brown’s How To Lessons and Eye Shadow Guide will show you how to use our eye shadow palettes, creams and sticks. Learn how to do your make up like a pro, or discover a simple 5 minute makeup routine that’s tailored to you.
Bobbi Brown has a How To Video on the ideal smokey eye makeup look, demonstrated by one of our artistry experts. To get the look, start by applying a midrange shade on your lid from your lash line to just past your crease and along your lower lash line, blending to blur any edges. Next, apply eyeliner close to your lash lines, slightly extending past the outer corner. Then blend a second eye shadow colour just above the top edge of your eyeliner and along your lower lash line, and smudge to soften. Finally, finish with mascara to complete the look.
Watch one of our Pro Artists demonstrate a natural, everyday eye shadow look in this How To Video. First, select neutral eye shadow colours that suit your everyday style. Next, create an even base using a lighter shade with a matte shade. From there, brush a slightly darker shade along your lash lines and in the crease to add definition. Finally, add eyeliner and mascara to complete the look.
There are many types of eye shadow brushes for different application techniques. You can purchase all the brushes you want to create your own eye shadow brush set, so you have what you need. Or, if you’re looking to start with just a smaller selection, consider having our versatile Eye Shadow Brush and Eye Blender Brush on hand. If you love a smokey eye, our Eye Smudge Brush can help you diffuse shadow for a modern, soft, smokey look. Our Angle Eye Shadow Brush is designed to contour and smudge, especially in the corners of the eye.
Choosing the right type of eyeshadow brush will depend on the look you want to achieve. For applying shadow in the corner or crease of your eye, a small angled eyeshadow brush would be your best choice. For using eyeshadow as eyeliner, on the other hand, we recommend using a thin eyeliner brush. Want to learn more about our makeup brushes? Head over to our Brush Guide.
Eye shadow is usually applied before eyeliner. Use the latest eye shadow application tips to enhance your eyes with shadow shades that complement your overall makeup look. Next, apply eyeliner and finish the look with mascara. Completing these steps in sequence can help prevent your shadow from smudging with your eyeliner so your liner remains bold and precise. Connect with an artist to learn more.
There are numerous eye shadow colours in a variety of finishes, ranging from matte to shimmery to glittery and more. Using our Eye Shadow Guide helps narrow down the perfect eye shadow pigment for you and your routine. In addition, our artists can give suggestions for eye shadow shades, eye shadow palettes, and more, over Live Chat. Pairing the right eyeshadow colours is halfway to creating an effortlessly beautiful makeup look. The secret is in using a mix of your favourite dark, medium and light shades to achieve a balanced look, with the perfect amount of depth and dimension. Make sure to blend any harsh lines with an eyeshadow brush and the end result will be stunning.
Whether you’re looking for your first eyeshadow palette or you’re interested in adding additional colour profiles to your makeup collection, there are plenty of options. To start, consider what sort of colours are calling you. Neutral shades are usually easier to blend out and are versatile for various application styles and looks. Bolder shades offer well-pigmented tones that add a pop of colour to your final look. Get in touch with one of our artists today for help choosing your next eyeshadow palette.
An eyeshadow palette usually consists of different eyeshadows or colours that can be applied separately or blended together with an eyeshadow brush for different looks. In general, here is a good technique to use: Sweep a shade close to your skin tone across lids, layer a deeper shade on top, and then smudge darker shades along creases and lash lines to achieve definition and depth. Finish with shimmery shades to accent and highlight.
Makeup remover should wash off eye shadow from your face. Our Instant Long-Wear Makeup Remover removes even stubborn, long-wearing formulas, leaving the delicate skin around the eye area clean and comfortable. To use Instant Long-Wear Makeup Remover as a shadow remover, shake well before applying to a clean cotton pad, and gently wipe over the eye area. Then rinse with warm water.
Shadow
Blendable, buildable powder and cream formulas for creating soft to smokey looks
Our ultimate quick eye shadow stick
Artist-curated eye shadow pairs
Metallic shimmer eye shadow
Does-it-all, budge-proof crayon
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Palettes
Artist-curated shadow collections for customizable statement eye looks
Skin-flattering eye shadow palettes
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Limited-edition eye shadow duos *30% off applied at checkout*
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